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Archived posts from 2008

Thursday 25 December 2008

More Associates anticipates 2009; wishes merry Christmas and a happy New Year to everyone!

2008 was an exciting year for More: It was the year that Onzo became independent, won major investment to take climate-change to the masses, and was later listed in the Guardian clean-tech 100. The new GVEP International website was shortlisted for the prestigious EBIC Social Impact Awards for its success in taking sophisticated knowledge and information management to the third sector. And John Grant's 'Green Marketing Manifesto' recently won the environmental category of the British Book Design and Production Awards 2008.

Wednesday 03 December 2008

Environmental book design of the year goes to More Associates project

We're very proud to announce that the the Green Marketing Manifesto by John Grant won the Environmental award in the British Book Design and Production Awards 2008. Visual design, art-direction, sustainable design and technical approach for the book were delivered by More Associates. The design maintained the quality feel of a hardback book, while reducing its embodied carbon and waste impact, and reflecting the content of the book in its production.

Wednesday 15 October 2008

Sustainable profitability and the new economic reality

The last few weeks have thrown up plenty of speculation about what the current economic crisis will do to the efforts of businesses and governments on sustainability issues. From here at More it looks as though prospects for doing sustainable business in this new environment are if anything improved - making more value at less cost is the central idea that business and sustainability share. In an environment of contraction, clients are actively looking for solutions that solve their carbon issues and their core business issues in concert.

The decks will be cleared as well: a lot of superficial practice will be shown up, and many greenwashers will let go of 'green' as they focus on short term cashflow issues. This would give a clearer run to organisations who see sustainable profitability as central to future success, and reduce PR noise around genuinely good practice. The FT have just put out a Sustainable Business supplement, available on their website, that provides a good overview of some perspectives in this broad debate.